by Eclipse Digital | 11 Feb 2016 |
“We’re always looking to work with partners who provide innovative ways to enhance the customer’s football experience. The new digital signage, software and hardware that Eclipse Digital Signage provided us, enable us to communicate with our 1.5million plus customers who pass through our sites each year.”
Mark Read, Head of Marketing and Brand at PlayFootball
PlayFootball operates thirteen new generation small sided football centres under the PlayFootball brand and are holders of the coveted FA accreditation for small sided football brands. Each PlayFootball Centre receives over 2,500 individual player visits per week, 30,000 plus across the group per week, that’s 1.5 million plus individual visits per annum. PlayFootball has developed a strong pipeline of sites using the land partnership model. It is a brand with a passionate aim: to get Britain playing football.
PlayFootball wanted to update their customer communication methods and saw digital signage as the right option. They wanted the ability to deliver brand offers to customers as well as key partner promotions. A key element of the solution was to have the ability to display live sport through the signage system and schedule content to play at different times of the day and at different locations.
Eclipse Digital Media provided a ONELAN digital signage solution with the ability to take inputs from external HD sources such as Sky TV. Using the ONELAN digital signage network, Eclipse Digital provided PlayFootball with all the necessary tools required to meet their communication objectives. This solution allows them to schedule different content to play at different times of the day, play unique content at each location, switch between brand and key partner communication and live sport fixtures as well as being to update content instantly.
by eclipse | 23 Nov 2016 |
Knowsley Safari is a zoological park and tourist attraction in the Knowsley area of Merseyside, England. Knowsley Safari contributes to conservation and research through links with conservation projects and universities.
With the business expanding, Knowsley Safari needed a Digital Signage solution that would act as a wayfinding tool as well as delivering key, up-to-date information. Static signage was becoming too costly and time consuming to change. An outdoor touch screen solution would provide the option of updating efficiently with real time information.
“Knowsley Safari has many activities and events happening. Things like our animal talks need flexible scheduling and static signage is costly and time consuming to change. A touchscreen gave the option of updating in real time so the information our guests were viewing was up to date.” – David Pennington, Marketing Executive, Knowsley Safari
by Eclipse Digital | 11 Feb 2016 |
Marwell Zoo, (formerly Marwell Zoological Park) is a 140-acre zoo and registered charity situated at Hampshire, UK. It is home to over 170 exotic and endangered species and situated in beautiful, landscaped surroundings.
Beyond the park itself, the Marwell Wildlife charity works for international conservation, with a particular focus in Africa. The name of the park was changed from Marwell Zoological Park to Marwell Wildlife in 2009 to promote these wider activities.
Marwell Zoo wanted a new interactive way to engage with its visitors. They had an abundance of information they wanted to communicate to visitors and found printed media was limiting. They tasked Eclipse Digital with providing suggestions of ways to engage and communicate more effectively with the park visitors all year round.
After evaluating various options, Eclipse Digital provided an outdoor interactive wayfinding solution. This outdoor wayfinding solution was composed by Eclipse Digital using an industry leading IP66 rated capacitive touch enclosure, from Harp Visual, a Samsung high-bright commercial grade panel and a ONELAN digital signage content management network.
This was then built onto a beautiful timber framework from outdoor furniture and sign specialists Fitzpatrick Woolmer.
The map design allows users to explore the park and touch the animal sections to discover key information about them. There are several other areas on the map to discover including, upcoming events, details on becoming a member, talks around the park and general information on where to eat, shop and the location of the facilities. All content can be updated by Marwell’s in house marketing & events team providing them the flexibility required to engage with their visitors and communicate important information in an effective and simplistic manner.
by Eclipse Digital | 11 Feb 2016 |
Fulham Football Club is a professional football club based in Fulham, London. Founded in 1879, they are one of England’s oldest established professional football teams.
Fulham FC are located at their waterfront stadium; Craven Cottage which has been their home since 1896 and has a seated capacity of 25,700.
Fulham FC wanted to improve the retail shop experience for their customers and needed a new, more efficient way to communicate in store offers, match day line ups, forthcoming fixtures and wanted to incorporate live TV feeds including live match day feeds.
They required a system that could be updated quickly and provide the flexibility to change entire content at specific time and date periods.
Eclipse Digital Media provided Fulham FC with a ONELAN digital signage system that has the ability to capture external HDMI sources.
This system, provides Fulham FC the ability to edit and change retail store offers in a few clicks as well as the ability to delivery match day information, squad updates, up coming fixtures and crucially live TV feeds including their own match day feed.
Eclipse Digital provided the whole digital signage solution for Fulham FC, including a period of consultation to specify the suitable hardware for the project, designing the initial on screen templates, configuring and installing on site and provided training to key digital signage content managers.
by Eclipse Digital | 12 Feb 2016 |
Allianz Park has been the home of Saracens Rugby Club since 2013 and provides an abundance of facilities for many different occasions including sporting events, conferences, exhibitions, social events and meetings. It is an award award winning venue, gaining recognition for their work in the Stadium Business Awards 2014.
Allianz Park wanted a new way to communicate information about the variety of events being held at the venue to their customers. They saw digital signage as the best way to achieve this and wanted a system that was cloud based, full of features for content design and scheduling and they also wanted it to be extremely user friendly.
Allianz Park specified that the displays would need to be branded to fit with the brand guidelines of the business and ideally be freestanding.
Eclipse Digital Media provided Allianz Park with a vinyl wrapped, 46″ Elonex Totem with an embedsignage Nexcom fanless digital signage media player.
The digital signage software used to deliver content to the display is the cloud based digital signage software; embed signage and allows Allianz Park to create multi zone, multi media content with the ability to schedule content for different times of the day.
The solution provides Allianz Park with an easy to use and feature rich digital signage platform to meet their requirements for content design and scheduling. It also delivers an impactful branded display to showcase their variety of content on in an impressive, professional manner to their customers.